geotool — This Fruity Fragrance Is the Most Underrated Tom Ford Perfume

Headline citation rates

Reported side by side (methodology rule). The gap between “this exact URL” and “any Hearst property” is the key insight.

This URL cited

53.3%

8 / 15 prompts (all assistants)

Any Hearst property cited

66.7%

10 / 15 prompts (all assistants)

Gap: 13.3% of prompts cite the publisher elsewhere but not this article.

Who got cited instead

Ranked over prompts where this URL was not cited (overall).

#	Domain	Brand	Owner	Prompts	Share
1	reddit.com	—	Other	6	85.7%
2	youtube.com	—	Other	6	85.7%
3	fragrantica.com	—	Other	4	57.1%
4	macys.com	—	Other	4	57.1%
5	sephora.com	—	Other	3	42.9%
6	tomfordbeauty.com	—	Other	3	42.9%
7	venbafragrance.com	—	Other	3	42.9%
8	whowhatwear.com	who_what_wear	Other competitor	3	42.9%
9	allure.com	allure	Condé Nast	2	28.6%
10	fragrancelord.com	—	Other	2	28.6%

Competitive citation share

Publisher citations as a share of publisher + configured competitors (overall).

Publisher: 47
Competitors: 55
Other: 820

Prominence

How the publisher’s citations appear when present (overall).

Avg. position

4.2

Named in prose

57.4%

vs link-only

Citations counted

47

Specificity gradient

This-URL and any-publisher rate by query specificity (overall).

Bucket	This URL	Any publisher
broad	33.3% (1/3)	66.7% (2/3)
mid	55.6% (5/9)	66.7% (6/9)
longtail	66.7% (2/3)	66.7% (2/3)

Per-assistant comparison

Every metric split by assistant.

Metric	ChatGPT deal	Google AIO	Perplexity	Overall
This-URL rate	50.0% (6/12)	0.0% (0/14)	20.0% (3/15)	53.3% (8/15)
Any-publisher rate	58.3% (7/12)	0.0% (0/14)	40.0% (6/15)	66.7% (10/15)
Competitive share	54.3%	0.0%	70.0%	46.1%
Avg. position	2.1	—	5.6	4.2
In-prose share	100.0%	—	28.6%	57.4%
Failed / total obs	9 / 45	3 / 45	0 / 45	12 / 135

Any-publisher rate by assistant

Deal contrast — ChatGPT vs others

ChatGPT cites the publisher more than the non-deal assistants: 58.3% vs 20.0% average — a 38.3% edge.

ChatGPT (deal) any-publisher rate	58.3% (7/12)
Non-deal assistants (Google AIO, Perplexity) average	20.0%
Difference (deal − non-deal)	38.3%

Representation scorecard

How the assistants represented the publisher when they did cite it (Section 7.6).

ChatGPT “best fig perfumes for women that smell mature and elegant”

If your goal is mature, elegant, sophisticated fig rather than a youthful fruity scent, look for fig paired with woods, tea, iris, sandalwood, or subtle spices. The most respected fig fragrances tend to feel like a chic woman in a linen blazer rather than a sweet fruit cocktail.…

Cited: cosmopolitan

factual: partial framing: partial attribution: prominent

Rationale

factual: The AI describes Tom Ford Figue Érotique as having 'vetiver and patchouli' and being 'Sweet enough to feel feminine but clearly designed for a mature wearer,' which partially aligns with the source. However, the source emphasizes it as primarily a fruity scent won 'best fruity perfume' award, and describes it as 'a more mature version of your favorite fruity gourmand' rather than straightforwardly mature and elegant. The AI omits the fruity/gourmand character and overemphasizes the mature/sophisticated angle, slightly shifting the factual characterization.
framing: The source frames Figue Érotique primarily as a soft, fruity, skin-close scent that won 'best fruity perfume,' with sophistication as a secondary quality. The AI reframes it as primarily 'sensual, sophisticated' and 'clearly designed for a mature wearer,' which partially matches but downplays the fruity gourmand character the source emphasizes.
attribution: prominent: Cosmopolitan is prominently cited directly next to the Tom Ford recommendation in two places in the AI answer, making the attribution highly visible and clear.

Perplexity “best fig perfumes for women that smell mature and elegant”

For a mature, elegant fig perfume, I’d start with Diptyque Philosykos, D.S. & Durga Debaser, and Berdoues 1902 Figue Blanche as the safest bets. Among the fig scents surfaced, Philosykos is described as a “lovely, sophisticated, realistic fig scent,” while Debaser is “deeply sex…

Cited: harpers_bazaar

factual: partial framing: partial attribution: buried

Rationale

factual: The Harper's Bazaar source does mention Diptyque Philosykos and D.S. & Durga Debaser, but describes them differently than the AI answer. Philosykos is called a 'hyper-realistic interpretation of lush green figs' not a 'lovely, sophisticated, realistic fig scent.' Debaser is described as having 'airiness' and 'well-balanced composition' like 'ice-cold coconut milk splashed onto freshly-picked figs,' not as 'deeply sexy.' The source does not mention Berdoues 1902 Figue Blanche, Vilhelm Parfumerie Basilico & Fellini, Olfactive Studio Panorama, or Yesterday's Haze at all. The AI answer also fabricates quotes and descriptors not found in the source.
framing: The Harper's Bazaar article frames its recommendations by use-case categories like 'Best For The Sophisticate' or 'Best For A Stealth Wealth Fig,' not by maturity/elegance tiers as the AI presents. The AI reframes the content around a mature/elegant axis that only partially aligns with the source's framing.
attribution: buried: Harper's Bazaar is not cited or attributed anywhere in the AI answer. The citations shown reference 'intothegloss' and 'thehallofstyle,' not Harper's Bazaar, making the attribution effectively buried or absent.

ChatGPT “best fruity perfumes that smell sophisticated and not too sweet”

If you want fruit-forward but elegant, the trick is to avoid perfumes where fruit is paired mainly with candy-like vanilla or sugar. The most sophisticated fruity fragrances usually balance fruit with tea, woods, musk, green notes, or soft florals. Experts and fragrance reviewer…

Cited: harpers_bazaar

factual: partial framing: partial attribution: passing

Rationale

factual: The source confirms Ex Nihilo Fleur Narcotique contains lychee, peach, bergamot, jasmine, and musk, which matches the AI's note listing. However, the AI describes it as 'Very refined, airy, and luxurious' and 'Fruity without smelling fruity,' whereas the source frames it specifically as Hailey Bieber's favorite perfume and describes it as musky, fruity, and floral. The characterization is partially supported but shifted.
framing: The source article is specifically about Hailey Bieber's favorite perfume and her personal endorsement of Fleur Narcotique. The AI answer strips away this celebrity/personal recommendation framing entirely and presents the perfume as simply an expert-recommended sophisticated fruity scent, partially misrepresenting the source's angle.
attribution: passing: The citation 'Harper's BAZAAR' appears inline next to the Ex Nihilo Fleur Narcotique entry, which is passing but present. However, the source is actually about Hailey Bieber's interview with Scentbird reported by Harper's Bazaar, and the AI does not mention this context, making the attribution somewhat misleading in terms of what the source actually says.

Entity influence

For entity queries: the share of the assistant’s claims supported by a cited publisher source.

Tom Ford Figue Érotique

ChatGPT

· Tom Ford Figue Érotique opens with bright bergamot and mandarin
· Tom Ford Figue Érotique has a prominent fig leaf note that is green, milky, and slightly bitter
· Tom Ford Figue Érotique contains pink pepper in its opening
· Tom Ford Figue Érotique's heart features jammy fig fruit
· Tom Ford Figue Érotique contains ylang-ylang which adds creamy and floral warmth
· Tom Ford Figue Érotique has a subtle salt note in its heart
· Tom Ford Figue Érotique's drydown includes brown sugar and muscovado
· Tom Ford Figue Érotique's drydown includes a licorice note

+ 192 more distinct claim(s)

Tom Ford Figue Érotique

Google AIO

· Tom Ford Figue Érotique is a soft, intimate scent
· Tom Ford Figue Érotique stays closer to the skin rather than having a booming sillage
· Tom Ford Figue Érotique offers moderate-to-soft projection
· Tom Ford Figue Érotique leaves a gentle, sensual trail
· Tom Ford Figue Érotique lingers within the immediate personal space
· Some users describe Tom Ford Figue Érotique's subtle projection as ideal for an elegant, understated aura
· Some Fragrantica users have noted disappointment with the sillage and longevity of Tom Ford Figue Érotique
· Some users feel the sillage and longevity of Tom Ford Figue Érotique are too weak for a Tom Ford fragrance

+ 111 more distinct claim(s)

Tom Ford Figue Érotique

Perplexity

· Tom Ford Figue Érotique is a green, fig-centered scent
· The fragrance starts bright and fresh, then turns warm, creamy, and resinous
· The opening notes include bergamot, fig leaf, and a salty-green freshness
· The opening feels crisp and slightly vegetal
· The fig accord is juicy, ripe, and slightly milky
· The fig accord is not overly sweet
· The heart notes include muscovado sugar and ylang-ylang
· Muscovado sugar and ylang-ylang add soft sweetness and creamy floral warmth

+ 192 more distinct claim(s)

Excluded observations

12 observation(s) were excluded from the rates above (non-OK status — login, captcha, rate-limit, timeout, selector, or error), out of 135 total.

Excluded 12 of 135 observations from rates (non-ok status): error=9, selector=3. Rates are averaged over repetitions per (prompt, assistant).
Recency caveat: article published_at=2026-05-26, latest observation_at=2026-06-22T21:18:09.445467Z. A very recently published article may not yet be picked up by the assistants, which can depress citation rates independent of content quality.

Observed June 22, 2026. Every number traces to stored observations and citations.